AI Insights · Timothy · January 2022
Top 5 Fashion Games Apps Performance in Kenya Q4 2021
An overview of the performance of the top 5 fashion games on a unified platform in Kenya during Q4 2021, highlighting weekly downloads, revenue, and active users.
Throughout the fourth quarter of 2021, the top 5 fashion games in Kenya showcased diverse performance trends on a unified platform. Here’s a detailed look at the weekly downloads, revenue, and active user trends for each game, based on data from Sensor Tower.
Project Makeover from Magic Tavern, Inc. experienced a notable increase in weekly revenue, peaking at approximately $747 in the final week of October. Weekly downloads saw some fluctuations, starting at around 3K in late September and dipping to a low of 748 in late November but rebounding to 1.8K by the end of December. The app's weekly active users started at 12.6K in late September, experiencing a slight decline to 9K in early December, before rising back to nearly 12K by the end of the year.
Crowdstar LLC's Covet Fashion: Dress Up Game showed consistent weekly revenue, with a peak of $138 in early November. The app's weekly downloads remained relatively stable, with a notable spike to 197 in the third week of December. Active users saw a gradual increase from 271 in late September to 285 in the week leading up to Christmas.
Pocket Styler: Fashion Stars by Nordcurrent UAB had a steady revenue stream, with a peak of $58 in mid-November. Weekly downloads were highest at 378 in mid-October, but they fell to a low of 70 by the end of November, before slightly recovering to 150 by the end of December. Active users followed a similar trend, starting at 1.4K in late September, decreasing to 886 in early December, and stabilizing around 1.1K towards the end of the year.
Super Stylist Fashion Makeover from CRAZY STYLE LTD saw varied revenue, peaking at $61 in mid-October but dropping significantly in subsequent weeks. The app's weekly downloads showed significant fluctuation, with a low of 16 in early November and a high of 1.5K in the last week of December. Active users also varied, starting at 5K in late September, dipping to 2.3K in early December, and then rising to 7.2K by the end of the year.
Fashion Empire - Dressup Sim by Frenzoo had relatively modest revenue, peaking at $32 in mid-October. Weekly downloads were low throughout the quarter, ranging between 3 and 12. Detailed active user data was not available for this app.
For more insights and detailed data, visit Sensor Tower.
